Nike World Cup “Write The Future” (by Wieden+Kennedy Amsterdam)

In this three-minute film from W+K Amsterdam, the possible futures of the world’s top footballers are played out in epic fashion. The mood of a nation. The decline of a would-be hero. Fame. Infamy. All hang in the balance. Only the moments on the pitch will decide what really happens. And the margins for error could not be more narrow. Directed by Alejandro González Iñárritu (Babel, 21 Grams) and featuring the incredibly unique music of Dutch rockers, Focus, the film shows how one moment on the pitch can be the catalyst for ripple effects felt around the world.